Review: Maybelline Color Sensational Vivids Lipstick Hot Plum

I've been turning my head to all the new collection the drugstore brands have been releasing this year!  Maybelline just released a new line in the Color Sensational line- Vivids in 10 new colors.  This Vivids line have brighter, vivid pigments, yet same creamier feel from nourishing honey nectar.

Vivids line comes with a bright red cap, but same shape as the other Color Sensational lines (some come in silver, deeper red caps, etc...)

COLOR
I chose Hot Plum (#900) which looks to be a plum color in the tube, almost fuscia, however when put it on it looks almost hot pink.  (I don't know why but it keeps reminding me of MAC Candy Yum Yum, perhaps the shiny version)

This is a swatch with indoor light

Swatch with flash

As you can tell it definitely is a vivid color and has slight sheen to it and dimension.  Depending on which angle you look at it, it looks different.  This is a very fun color.  When you are feeling down, or just want a fun look, this color will definitely do it for you.

FORMULA
It glides on smooth as any other Color Sensational Lipsticks.  It is nice and moisturizing with the honey nectar formula.  This Vivids line definitely is vivid and very pigmented.  And Hot Plum is definitely opaque.

LASTING POWER
I didn't expect this color to last very long, because Maybelline doesn't promise long wearing.  But surprisingly this lasts all day.  I do apply mid-day for moisture and extra shine. And this does transfer, however it doesn't smudge all over my face throughout the day which is always a plus when wearing a bright bold color such as this.  I'm all about maintenance-free lipsticks.  Also I was able to apply precisely just straight off the lipstick, and didn't need lipliners or lip brush.  While this lipstick doesn't totally dry out my lips, it does get drier, if you don't reapply.  I'd definitely recommend reapplying throughout the day or apply lipgloss.

Overall, I'm impressed with the Maybelline Color Sensational Vivids in Hot Plum.  It definitely did not disappoint.  I will definitely be picking up more of these.  And I'm like totally obsessed with this color!  Also it doesn't hurt to get compliments and be noticed. :)

If you haven't seen my matching nail color (Rimmel 60 Second) with this lips, check it out on my facebook.  I don't know how it happened, but it was a perfect match with my nails. :)

Have a great weekend everyone!